Showing posts with label Customers. Show all posts
Showing posts with label Customers. Show all posts

Tuesday, July 13, 2010

Promotional Christmas Gifts - Celebrate Christmas With All Your Customers

The festive seasons bring seasons of joy and celebrations for all. Nothing enhances the happiness of festivals more than celebrating with your family members. In the business world the customers and employees and the employer are all in the members of the family. Giving out promotional Christmas gifts to all them at the auspicious occasion of Christmas is a good way to show your goodwill and publicize the name of your company. The promotional Christmas gifts are given out in large numbers to the valuable customers to spread the name and goodwill of your company.

What can you give out as promotional Christmas gifts?

There is no dearth to the possible Christmas gifts available in the market. The choice of the gifts depends entirely on your budget and the targeted customers. You can choose from the list of the inexpensive items to exclusive items. The most common items used for the promotional gifts on the Christmas items are the coffee mugs, stationary sets, paper weights, Santa stress balls, business cards, calculators and bags, clocks and watches and clothing, credit card cases etc. more exclusive gifts may concern promotional trophies, promotional travel bags, corporate metal keyring, candle pods, luminous snowman, snow dome, steel thermos, chocolates boxes, Christmas logo bugs, wireless rechargeable mouse, four piece wine set, manicure and makeup set etc. all these promotional Christmas gifts are carefully chosen as per the sectors of the business and the target audience.

How can you order the promotional Christmas gifts through online channels?

There are many traders who work online to cater to the demands of the global customers. They run use interactive websites. Through this the customer can order the bulk manufacturing of the promotional gifts. One can also customize the gifts completely. So now you can add the touch of your love and caring to the gifts which will promote your goodwill and name to the valuable customers. Due to the stiff competition you will get heavy discounts especially during the festive seasons. So you can order the gifts in bulk without giving any second thought.




Rakesh Jha is an associate editor to the website PGS (promotionalgiftsstore). It provides promotional Christmas gifts, products, business gifts, corporate gifts, advertising gifts on this special occasion of Christmas.

Monday, May 10, 2010

How to Survey Your Customers in Four Simple Steps

One of the keys to success in business is to know what your customers want, so you can deliver it.  But unless you've perfected your Vulcan mind meld skills, the chances are good you could use a bit of help figuring out just what it is that your customers want.

What's the easiest way to do that?  Ask them!

Here are the four simple steps to follow to create an effective customer survey.

1) Figure Out Your Goals
What are your goals in surveying customers?  If you're a crafter or seamstress, you might be focused on finding out which products and sizes are most popular, which seasons people are interested in different items, or what other items customers might like.  If you're a coach or consultant, you might want feedback on a new program you're considering.  If you ask customers about the content, title, and format before you put all that time into creating your program, you'll be able to better deliver help to your clients and get better results.

2) Create Your Survey

Here are three tools you can use to create your own online survey.  With each one, you just type in your questions, choose the type of answers, then at the end it gives you a page you can link to.


  • Google Docs (free)

  • Free Online Surveys (free for up to 20 questions & 50 responses)

  • Survey Monkey (free for up to 10 questions & 100 responses)

What should you ask?  Here are some tips to help you decide what to include and what not to include in your customer survey.

Privacy: Keep in mind that the more personal information you ask for, the fewer responses you'll get.  You may want to consider anonymous responses to allow customers to share honestly.

Time: Fewer people will take time to finish a longer survey.  Keep it short and sweet so customers can zip through it quickly.

Comments: Be sure to include a form to allow comments/questions/miscellaneous feedback.  Someone might have some great idea or suggestion for you that doesn't fit in an answer to your questions but they'll share it if you add a box for "Any Other Comments or Great Ideas You'd Like to Share?"

Free Gift: To promote responses you may also consider offering a free gift to those who respond.  It could be an ebook or special report, or a coupon for a future purchase.  If you decide to give out a free gift make sure that it's either accessible from the last page of the survey, or that you collect email addresses during the survey so you can send out the gift.

3) Share It and Collect Responses

Once you've created your survey, share it.  If you want only responses from those who've already purchased from you, send it out to your customer list.  If you want a wider range of responses, post on your website, your blog, social networks, etc.

4) Evaluate the Feedback

Keep in mind that you don't need or want to radically re-design your product or website based on just one response to your survey.  Watch for overall patterns and trends in the responses.  If a fair percentage of your responses have the same suggestion, then it's worth taking time to consider.

You may also find the responses helpful in generating ideas for articles, newsletters, blog posts, and more!

Now, get out there and collect some feedback to help your business move in the right direction!




Michelle Shaeffer, The Small Business Muse, publishes The Muses Brainstorm, a weekly ezine with tips to help you balance, manage, and market your home based business. With your subscription you'll also receive access to free gifts including 101 Free/Cheap Ways to Market Your Business, 119 Things You Can Outsource, and more. If you're ready for inspirational guidance and bright ideas sign up free at http://www.thesmallbusinessmuse.com.